The emergence of e-commerce is redefining the way business is conducted. Moreover, It offers organizations new ways to expand the markets in which they compete, streamlines their corporate business processes to deliver products and services more efficiently, attracts and retains customers in new and innovative ways, and reduces costs of operations.E-commerce is transforming the way customers, employees, and suppliers are relating to one another. Therefore, these changes are forcing organizations to craft new strategies and adopt new methods of implementation.

Most importantly, implementing an e-commerce shopping cart gives your business the ability to sell your products online day and night. Furthermore, it aid to reach new clients, target your ideal market and establish a strong brand. In addition to that, it involves building closer relationships with your customers by improving their purchasing experience.

This article will demonstrate 11 key steps to successfully implement an e-commerce business.

Step 1: Business Goals

Business goals are part of a larger process that starts with the vision and mission of your company and ends with specific goals and action plans that help you move your business forward. Furthermore, Business goals should be SMART (specific, measurable, attainable, realistic, and time-bound). Besides, goals are general statements of the achievements you would like to reach, and you can set them in a variety of fields.

Read more: Business Goals

Step 2: Background Testing 

Generally, setting up an E-commerce system is a complex process and subject to many market-specific variables. Furthermore, to maintain the integrity of the E-Commerce system, testing becomes compulsory.

The following criteria will analyze the Background Tests : 

  • Competition Analysis and Benchmark.
  • Customer Needs Analysis.
  • Market Analysis.

Read more: Background Testing

Step 3: Strategy 

Generally, e-commerce business strategies are similar to the strategies use in any type of business, but the big benefit is the ability to specifically measure the effectiveness of e-commerce activities. Furthermore, those choosing to market their products or services online can take advantage of a variety of tools and techniques that are cost-effective and relatively easy to implement.

The successful strategies in the e-commerce industry are developed primarily based on how customers shop, what they buy and how they respond to technologies employed by businesses. According to a report by Statista, global retail e-commerce sales are expected to reach $4.8 trillion by 2021

Read more: Strategy

Step 4: Interactions Designing

The goal of interaction design is to create products that enable the user to achieve their objective(s) in the best way possible. Besides, the interaction between a user and a product often involves elements like aesthetics, motion, sound, space, and many more. And of course, each of these elements can involve even more specialized fields, like the sound design for the crafting of sounds used in user interactions.

Read more: Interactions Designing

Step 5: Graphics Designing

Graphic designing, based on interactive wireframes and previously gathered information, prepares home page screen. Once the home page is accepted, the graphic designer continues to create key subpages. Furthermore, Adobe Photoshop is one of the most popular programs to use.

Read more: Graphics Designing

Step 6: Integrations

E-commerce Integration (also known as e-commerce Automation) is the process of connecting online stores to drop-shippers, other suppliers, or can even be used to connect online stores with each other to create entire marketplaces. Moreover, the online store could be of any type, from Shopify to Magento to WooCommerce, PrestaShop or Amazon. Having your store(s) integrated will save you time, reduces data entry mistakes, and speed up the order process.

Read more: Integrations

Step 7: Implementation

Implementation is the carrying out, execution, or practice of a plan, a method, or any design, idea, model, specification, standard or policy for doing something. As such, implementation is the action that must follow any preliminary thinking for something to happen.

Read more: Implementation

Step 8: Tests

Generally, a product undergoes multiple levels of a Testing method to ensure its reliable functioning. It is the most important step in the process of product development. Moreover, it can’t be launched in the market before testing, it is typically done even before the actual product is made.

Read more: Tests

Step 9: Launching

Have an idea for a new product or service? It’s easy to get ahead of yourself, envisioning all the sales, recognition and success that will stem from your offering. But like any other business initiative, a product launch takes time and careful planning – rushing to market without having your ducks in a row is a recipe for disaster.

Read more: Launching

Step 10: Marketing

The success of every business relies heavily on a company’s ability to attract and retain customers. Doing so, however, requires utilizing a cluster of processes such as data gathering, campaign management, lead nurturing, and market analysis among others. Therefore, this is where marketing software comes in.

Read more: Marketing

Step 11: Optimization

Performance Optimization of a program and software is the process of modifying a software system to make it work more efficiently and execute more rapidly.

Performance optimization is key to having an efficiently functional application. Moreover, it is monitors and analyzes the performance of an application and identifying ways to improve it.

Performance optimization generally focuses on improving just one or two aspects of the system’s performance, e.g execution time, memory usage, disk space, bandwidth, etc. Furthermore, this will usually require a trade-off where one aspect is implemented at the expense of others. For example, increasing the size of cache improves run-time performance, but also increases the memory consumption.

Read more: Optimization

Contact Us